KUALA LUMPUR, May 12 — Digital commerce will be a resilient driver of retail growth in second quarter of 2022 as sellers in South-east Asia continue to adopt a confident outlook on business growth, according to Lazada’s Q1 2022 Digital Commerce Confidence Index .
The number of online sellers expecting more than a 10 per cent rise in sales rose from 74 per cent in the last quarter of 2021 to 77 per cent in the first quarter of 2022 as economies across the region gradually open up and ease restrictions on mobility and business activities. Additionally, the statement also found that low prices, affordable shipping, ease of search and convenience when shopping online are important factors.
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