SAN FRANCISCO, Nov 9 — Meta, the company formerly known as Facebook, is reportedly considering building physical stores to immerse the first consumers in its vision of the metaverse. The stores would allow users to test the American group’s new augmented reality and virtual reality products.
The gateway to Meta’s new digital world could be found in real-world retail stores! According to information from the, it is indeed in bricks-and-mortar stores that people could first be able to experience Meta’s metaverse. Internal documents reportedly detail a plan to open a series of retail outlets. The stores would apparently feature the company’s latest products, fresh from the group’s “Reality Labs” division.
A final challenge for the brand is that winning over customers may take time. The digital environment won’t necessarily be to everyone’s taste, and the latest information leaks from Facebook could well give some consumers cold feet. — ETX Studio
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