China’s millennial ‘new farmers’ opt to live off the land | Malay Mail

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SHANGHAI, Nov 20 ― Hu Siqin had a promising career in Shanghai with a Fortune 500 company and more than enough money, but something was missing under the bright lights of the big city, a sense of what she calls “roots”. So the 33-year-old chucked it all in to lay down literal roots as part of...

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SHANGHAI, Nov 20 ― Hu Siqin had a promising career in Shanghai with a Fortune 500 company and more than enough money, but something was missing under the bright lights of the big city, a sense of what she calls “roots”.

The ruling Communist Party, however, has for decades officially encouraged urbanisation and migration to growing cities to help lift millions out of rural poverty and build a more modern, consumer-oriented economy.Millions of young Chinese are increasingly uninspired by modern society’s long work hours and meagre pay, urban congestion and high living costs, and parental pressure for success and grandchildren ― spawning a succession of viral online memes encapsulating millennial despair.

China’s government has recognised the potential advantage of an influx of tech- and business-savvy millennials bringing new ideas and enthusiasm to an ag sector still largely dominated by longtime peasant farmers, and has pledged financial and policy supports. Liang, who moved to Chongming three years ago, has had to rapidly learn horticulture ― his farmer neighbours and internet websites help ― while dabbling in side work online for extra income.

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