Ryan Lee, the co-founder and CFO of SmartStudy, poses for photographs at the company's office in Seoul, South Korea, November 12, 2019. REUTERS/Heo Ran
The co-founder and the chief financial officer of the South Korean publisher behind the viral song and video, the fifth-most viewed of all time, said it is targeting China next to make sure that it doesn't end a one-hit wonder. Lee said the company sees the song to Baby Shark as "evergreen content". It is planning a Baby Shark-themed animated TV series with the Nickelodeon television network.
Dinosaurs, on the other hand, will be a different story, Lee said, citing China's active research into the reptiles as a sign of great interest.
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