Melting for you by Stella Asia Consonni

Melting for You is a piece that wants to highlight the environmental threat of fast fashion. From the toxic dies used in the manufacturing to the landfill caused by unsold items, fast fashion is playing an important part in climate change, rise of sea levels and pollution. As a photographer and director working in fashion I feel partially responsible for the constant imagery that is put out there instigating unconscious consumerism and its effects on our planet. With this project, coming to life through the words by Sophie Leseberg Smith and the voice of Sunday, a 6 years old environmental activist from Hackney, east London, I aimed to motivate the viewer towards a more conscious buying habit. The piece has at its core a call to action: there is power in the little gestures, something that to seems insignificant has actually a large affect. It is our duty to take action, we owe this to our planet and the future generations.