Conor HeneghanAn independent Irish coffee roaster has launched an initiative that allows Irish coffee drinkers to buy coffee online and give their favourite cafés and coffee shops a helping hand while they’re at it.
Essentially, the campaign allows coffee drinkers to nominate their usual and/or favourite coffee shop online and buy from them via Roasted Brown, who process the sale on behalf of the coffee shop or café in question as if they sold it themselves. Roasted Brown has reported a 1,400% increase in its online coffee sales for the month of March in Ireland, with the strongest figures coming from Dublin and Wicklow.
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