Mr Greene, who is currently deputy CEO, will take over from Alan Cox, who is leaving Core to launch a software business specialising in the area of business transformation."I am delighted that the board has chosen Aidan Greene to take over; he is an exceptional practitioner and will be a brilliant CEO. The company has a very exciting future ahead," he added.
"I am confident that alongside Core's established and experienced leadership team, we are in a unique position to offer clients a truly collaborative, more powerful solution," he said.He launched the direct response media agency, Clear Blue Water in 2005, before taking the reins of MediaVest in 2007.Core employs a team of 330 people and consists of eight practices - creative, data, investment, learning, media, research, sponsorship, and strategy.
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