Warning: Coronavirus will eventually change, shrink and shrivel television as we know it

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On the surface, that means a boon for television, both conventional and streaming. Television is the one crucial source of entertainment and information. The audience is bigger and hungry for escapism. Suddenly, television has immense relevance. Daily, now, my inbox has bulletins about new shows being shifted from next month to “a later date.” Typical is the situation of FX’s, with Season 4 set to premiere in April. Most of the episodes have completed production, but not all. And production has been halted by the coronavirus. When the series, one of this year’s most anticipated, starring Chris Rock, Jason Schwartzman, Jessie Buckley, Ben Whishaw and Timothy Olyphant, will actually air, is anyone’s guess.

Further, there is the domino effect that cancellations have on advertising revenue and the subsequent lack of cash to spend on developing new programming. CBS will lose tens of millions in expected revenue from the cancellation of the NCAA basketball tournament. Last year’s March Madness tournament generated about US$600-million in advertising for its broadcasters.

acoyne GlobeArts A vast post-pandemic wasteland

GlobeArts Cool. Get into an instrument. It make all the shit disappear for a while. Impress your friends too. Be the first on your block.

GlobeArts Hmmm... not if programmers are smart.

GlobeArts think the liberals have already done that!

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