Spain tells women: Don't worry about body image on the beach

The government's Equality Ministry launched a summer campaign Thursday encouraging women to reject "stereotypes" and "aesthetical violence" -- a reference to social pressure some women feel to conform to beauty ideals.

A poster advertising the campaign features women of different ages, sizes and skin colors in bathing costumes on a beach.In a tweet, Equality Minister Irene Montero said: "Enjoy however, wherever and with whoever you like." The head of the Women's Institute, a government body, said gender stereotypes are at the root of discrimination based on physical appearance.

"Expectations are projected onto women about how they should look," Antonia Morillas told state news agency Efe. "That doesn't only affect our self-esteem, it also takes away our rights and limits how we behave in and whether we enjoy public spaces." Spain's Socialist-led coalition government, which came to power four years ago, has made women's rights one of its political banners. The Cabinet has 14 women and eight men in ministerial positions.

also this

Let’s coddle fat people, and pretend it’s ok that they are unhealthy… don’t let your shame get in the way of living your life, but don’t let your misplaced pride kill you.

Women tell Spain “don’t worry we already didn’t care” 😂 😉

Does body image induce wrong sleeping position spontaneous death? Or is that vaccine induced climate change?

Wow! so good

If you’re a woman just wear the appropriate suit to your body type. We don’t like your c section scars, stretch marks, dimples, cellulite and rolls anymore than you do.

Awesome! Spain finally has whale watching. I’ll check that off my bucket list.

If you feel bad about the way you look, do something about it.

Lol. They also do not have an obesity epidemic like us.

Thanks…I won’t

It’s suddenly bad to stigmatize people based on what they do or don’t put in their body?

I'm sure that'll make them feel better now

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