Lyft buys digital car-top advertising startup Halo Cars

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Lyft buys digital car-top advertising startup Halo Cars GlobeBusiness

Lyft and larger rival Uber Technologies Inc, both based in San Francisco, are pursuing different roads in search of profitability, with Uber pouring money into side businesses which have so far lost money and Lyft focusing solely on moving people around.

With operations only in the United States and some Canadian cities, Lyft said earlier this month its active rider customer base in the fourth quarter grew to 22.9 million from 22.3 million the previous quarter.Tickers mentioned in this storyDue to technical reasons, we have temporarily removed commenting from our articles. We hope to have this fixed soon. Thank you for your patience.

 

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